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Peace Officers of California (P.O.C.)
has contacted three separate award-wining cinematographers that have
done everything from producing award winning television programming to
independent and short films and documentaries.
A first order of business will be to develop a PR media piece on each
affiliate ranging from 5-10 minutes long that will graphically
illustrate your job so t hat
you can educate elected officials, media, and the public. We need to
distill down the essence of your position and convey it through modern
technology to elected officials
so they can really get a picture of your job and how important it is.
We then use our video to recruit individual legislative
champions for each affiliate or each issue by gauging their interests in
the wide variety of enforcement roles that
P.O.C.
perform. An all peace officer only endorsement from
P.O.C.
will actually mean something to elected officials!
Included in the project will be Public Service Announcements (PSA) for
each affiliate. Every affiliate should produce as many of these as
possible on any topical issue that they enforce. This does a public
service for Californians, as well as increase our name recognition with
voters and elected officials.
We will also be using our videos to educate the public – because voters
count in Sacramento. Once the public discovers who you are and what you
do – we will be unstoppable. Fair or not, no matter how you dress up
CAUSE / CSLEA it will always be a pig on roller skates to the public and
the media – the union known as the “billboard”
and “milk inspectors.”
As long as you are members of CAUSE / CSLEA that how people will think
of you. Why do you think they keep changing their name?
P.O.C.
will have a PR consultant, legislative, and bargaining team work with
each affiliate to help develop a cohesive law enforcement message.
Whom do you think the Governor or the Legislature is more likely to give
a pay increase in tough times –
P.O.C. CAUSE / CSLEA?
You can be part of the change to help State Peace Officers gain
pay-parity:

Want to express your opinion with other Peace
Officers? Then please join us at:

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Copyright
© =>2007 Peace
Officers of California, Inc.
All rights
reserved.
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